Every year, a greater emphasis is placed on training in corporate America – and for good reason.
The world gets smaller as digital capabilities allow companies to grow their respected reaches at much faster rates than in the past. With new evolutions in business, there are new things to be learned, and as that business grows its reach, training on all things related to new locales is also paramount.
The baseline education for a corporate trainer is the same, regardless of the specialty they choose but choosing that specialty is very important, as the values and personal rewards of each can vary quite a bit.
A LinkedIn survey in 2019 found that 94% of employees would stay longer with a company that invested in their career development, and employee retention means money saved.
With that, corporate trainers are in high demand and are expected to remain there. Here is a look at four specialties that are in the highest demand:
1. Client Communications
Whether you conduct B2B or B2C business, poor communications can be one of the quickest ways to lose business. Corporate trainers in communications aim to educate individuals who will be client-facing, and focuses on respect and appreciation of differences is centric to the job
Increasing cultural awareness is a primary goal of trainers in client communications, especially in those companies that are globalized.
If you are someone who is passionate about other cultures and treating everyone with dignity and respect, a training position related to corporate communications could be very rewarding.
2. Workplace Ethics
Similar to client communications, a trainer in the field of workplace ethics works to educate staff on how to properly communicate with people. The difference between these two specialties is that the workplace ethics training teaches internal communications, opposed to those with clients.
One of the major focal points of a workplace ethics trainer is anti-harassment, which is something that should be frequently trained on in any workplace.
Companies with poor reviews on their workplace ethics struggle greatly in employee retention and also are far less appealing to new talent.
If you know someone who has been a victim of workplace harassment, pursuing a career as a trainer in that field could mean preventing it from happening to others.
Certainly different from the first two training specialties on this list, a corporate trainer who focuses on cybersecurity education should, first and foremost, be someone who enjoys computers and technology.
Cybersecurity breaches cost the economy billions of dollars each year, and when data is breached, the average cost to a given company is almost $4 million.
With that in mind, these trainers tend to make a little more money than their counterparts, as well. If you have an interest in computers and saving money, this would be a great choice as a corporate trainer.
4. Leadership Development
A corporate trainer with a focus on leadership development aims to enable leaders to conduct their work confidently, ethically, and allow them to become trainers themselves
Strong focuses on inclusive company culture are regular parts of leadership development training, and ethical leaders should display the types of psychological traits that promote equality, fairness, transparency, and a focus on team goals over personal goals.
One of the best ways to retain employees is by making them feel heard, and one of the best ways to grow your company is by retaining employees.
Changes Are Fine
No matter what field of corporate training you choose (and this list is not exhaustive), a passion for teaching is paramount.
Outside of that, there are plenty of options that can fulfill your passions and beliefs, while also passing them on to others.